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10 Questions To Ask Before Hiring An App Developer

Hiring An App Developer

Most modern businesses use mobile apps to make money. Whether you run a multi-national corporation or a local bakery, you can create an app that works for your business. Hiring the right person for the job means doing some homework, even if you are not tech savvy. So what do you ask before you hire an app developer? Seems a ... Read More »

‘Onboarding’ Problem

Onboarding Problem

For a holistic user experience when it comes to an app, it would have to be personalized to the user’s preference. This happens during installation and as a developer the more information you can have on the user, the better your app will be in tailor – making their user experience to be one they truly enjoy. However, on the ... Read More »

HTML5 Adoption – Too Soon?

HTML5 Adoption

There has been so much controversy around HTML5 in the app development industry; rising potential fragmentation when it comes to web standards among other concerns. Despite the controversy adoption of HTML5 by developers in app development has not slowed down, it continues to grow. Why HTML5? When developing a native app for either Android or iOS, you would have to ... Read More »

App Entrepreneurs – How To Cut Costs

App Entrepreneurs - How to Cut Costs

When an app is reported in the media to have reached a certain record like a million sales in the first month, there’s the assumption that the app developers or publishers are making millions. That’s not true because we all know there’s the development costs that have to be covered from such sales and even so, the proceeds from the ... Read More »

Amazon Appstore – The Pros and Cons

Amazon Appstore

When the word Amazon is mentioned, you will probably think, ‘oh the grandfathers of online retailing’. And you are right to think so because as far as one can remember that’s how we have always viewed Amazon. When the app world took off, I bet not one person ever thought of apps being sold on Amazon for Android phones. But ... Read More »

App Promotion – Beware of These!

App Promotion - Beware of These

Once the app goes to the market, as developers we try all marketing and promotions stunts we know. Our hired marketing team suggests a way to create a buzz around our app and hopefully turn all of that into a successful app. Purchasing Endorsements It’s great to have an app that is endorsed by credible individuals in the industry. Not ... Read More »

Why Analytics Matter

Why Analytics Matter

Business evaluation is crucial time and again. With analytics you are in a better position to strategize for your app business going forward. The market has diverse software that can be used to put out analytics that are easy to understand and in a short space of time. Because you can track how your app is being used and who ... Read More »

Pitching Your App And Getting It Reviewed – The Ways To Do It

Pitching Your App

There are plenty of bloggers or editors for review sites today. The one common thing they all get everyday are hundreds and hundreds of product review requests. Because of the number of apps out there, we all know that it’s a tough wave to ride to get noticed by these credible bloggers or reviewers. However, there are clever ways to ... Read More »

Ways To Track Your App Downloads And Revenue

Track Your App Downloads And Revenue

It’s okay that you have set down the objectives you had in mind or your business model to be a success. Once you go to the market, you will however need metrics to track your app downloads and revenue. How then do you go about doing this? There are many tools to track your app downloads and revenue. In fact, ... Read More »

Making Sure Your App Actually Gets Downloaded

Making Sure Your App Gets Downloaded

If you are here, it’s highly likely that you don’t make apps for fun but as a career. Something exciting eventually seems to have come out of all those hours or years you spent learning web or software development. To have a decent revenue stream from your app, it needs to get downloaded. How do you do that? Value Adding ... Read More »

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