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iOS App Marketing Strategy Guide

iOS App Marketing Strategy

Regardless of the platform that an app developer gets, discovery of the app by the users is one of the main challenges that are encountered. With such a sea of applications out there, being able to stand out is decisive in the success of an application. It has become increasingly important for developers and app publishers to market their app, ... Read More »

App Icon Design Mistakes You Should Avoid

App Icon Design Mistakes

Even though it is unwise to judge a book by its cover, all of us are actively doing it when it comes to applications. The app icon is the first thing to be noticed about the app, and it can often be that deciding factor between wanting to check it out and discarding it as just one of the many ... Read More »

Ways To Get Reviewed By App Sites

Get Reviewed by App Sites

There is nothing like a good reference, and reviews are an excellent way to keep your app in front of your target audience. Your app is exposed to users who may never have heard about your app otherwise. Further, getting reviewed by one site, increases the chances of getting reviewed by other sites as well. Knowing the site being targeted ... Read More »

Marketing Mistakes To Avoid

Marketing Mistakes To Avoid

If done properly, marketing has the potential to not just get people talking about your product, your company or your services, but also create a number of prospects and loyal followers. Marketing campaigns however, also often go wrong. They are either talked about in the wrong light, or worse, go completely unnoticed. Although mistakes are inevitable, some common mistakes can ... Read More »

Call To Action – How Important Is It?

Call To Action

‘Call to action’ seems like a vague term, all it really means is that the main purpose behind it is to get the visitors to your site to ‘do something’, take action. Now the something could be anything, ranging from downloading something, or buying a product or just requesting information. Basically, such a button is a clear instruction to the ... Read More »

Testing Your Apps – How Often Should You Do It?

Testing Your Apps

Testing your app throughout the development process is a very important task. It helps to verify the quality of the app and ensures that it has a high level of performance. Application testing is basically a process by which the software of the application is tested for its functionality, usability and also consistency. When to Test? Testing should definitely be ... Read More »

Hiring A Great App Artist – The Way To Go About It

Hiring Great App Artist

With the number of apps in the app stores growing at an astounding rate and with the total downloads crossing the 2 billion mark, hundreds of small firms and freelancers have come up who specialize in building apps. As an app producer, one of the primary tasks of publishing apps is to find people with the kind of talent that ... Read More »

Cost Effective App Creation – How To Go About It?

Cost Effective App Creation

Creating a product, without having your finances in an order, can be a challenging task. With the mobile app market moving towards $30 billion a year, non-traditional development prospects are surfacing.  You need to develop market savvy in order to come out as a lucrative business man. The first way to go about it is creating a cost-effective app. Because, ... Read More »

Usability Tips That Can Enrich User Experience

Usability Tips

The e-learning experience of most users is not always perfect. Certain flaws, which may be due to media use, or unwise use of technology, blemish this experience. Hence, there’s a need to exploit this technology and channel it for others, in turn improving user experience. Nobody Wants To Read A Lot of Text Keep it concise. That should be the ... Read More »

Making Your Customers Feel Great About Your App – What You Can Do?

Making Customers Feel Happy

The first and cardinal rule of succeeding in a business is making sure your customers are happy. Your customer’s happiness is directly proportional to the success of your business. Now building an app require a lot of effort and consumes countless hours, so wouldn’t it feel bad if your customers weren’t happy with it despite your utmost efforts? These simple ... Read More »

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