Tag Archives: app marketing

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Why should content marketing and mobile app marketing go side by side?


As per Forbes article, one of the major trends in PR in recent years is its convergence with content marketing. As these practices continue to rely on each other, it’s critical for leaders and marketers to look at what factors will affect their efforts in the years ahead. And sure, while new social platforms and technology are obvious factors, they’re ... Read More »

Pre-Launching An App – A Good Idea

Pre-Launching An App

You have spent a huge amount of money and all your time in developing your app and now you have submitted it to the app store. You may think it is now time to sit back and relax, but it’s not. It is now time to market your app and invest all you got has left in marketing. A recent ... Read More »

5 Simple Marketing Tips

Marketing Tips

A product sells only when it is marketed well – even if you have got a great product and nobody knows about it, it won’t ever sell! Marketing gives your product a personality; it is what makes the product appealing and desirable. It is important that you invest a good sum of money and time on marketing your app and ... Read More »

Great Ways To Market Your Mobile App

Ways to Market Your Mobile App

With hundreds of thousands of application developers out in the market looking to make their mark in this cut-throat competition, achieving success isn’t easy. With the kind of competition in the application domain, your app can get lost in no time. In order to bring out the potential of your application, it is important that you advertise it effectively and ... Read More »

5 Mistakes To Avoid During App Marketing

5 Mistakes to Avoid

By just making an application, you cannot get users to download it and make money. Applications have got into users’ personal space thanks to their unmatched functionality and ease of use. This has made applications the perfect platform to advertise and earn revenue. However, it is very easy to make mistakes while creating an application. Here are the top 5 ... Read More »

Proven Ways To Make Your iPhone App A Success

Ways To Make Your iPhone App Success

You look at all these bestselling apps, and you are tempted to make your own version. There is a small glitch however – there are hundreds of thousands of developers who are thinking of doing the exact same thing. A successful app may seem rosy and perfect, but a lot of work goes into building it. It takes weeks or ... Read More »

Explore, Stop Depending On Ad Networks

Ad Networks

When they think about marketing and promoting their app, many startup app developers always think of such advertising networks like Google Adsense and Apple iAd among a variety of others. While there is nothing entirely wrong with using the ad networks to promote your app, you shouldn’t restrict yourself only to these. Ad networks are expensive, and in an around ... Read More »

iOS App Marketing Strategy Guide

iOS App Marketing Strategy

Regardless of the platform that an app developer gets, discovery of the app by the users is one of the main challenges that are encountered. With such a sea of applications out there, being able to stand out is decisive in the success of an application. It has become increasingly important for developers and app publishers to market their app, ... Read More »

App Promotion – Beware of These!

App Promotion - Beware of These

Once the app goes to the market, as developers we try all marketing and promotions stunts we know. Our hired marketing team suggests a way to create a buzz around our app and hopefully turn all of that into a successful app. Purchasing Endorsements It’s great to have an app that is endorsed by credible individuals in the industry. Not ... Read More »

Pitching Your App And Getting It Reviewed – The Ways To Do It

Pitching Your App

There are plenty of bloggers or editors for review sites today. The one common thing they all get everyday are hundreds and hundreds of product review requests. Because of the number of apps out there, we all know that it’s a tough wave to ride to get noticed by these credible bloggers or reviewers. However, there are clever ways to ... Read More »

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